Monthly Archives: April 2011

What’s Next for the Chinese Yuan?

On February 17th, in a significant announcement by Chinese authorities, plans to allow domestic trading of Yuan options against other currencies from April onwards were rolled out, with the fundamental aim of assisting Chinese exporters and importers hedge against currency … Read More…

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Is There Any Value in Forecasting? A Manager’s checklist

Year after year, as companies navigate their way through annual business planning cycles, executives and analysts alike work tirelessly to try and predict how the next fiscal year will unfold, making a range of decisions from where best to focus … Read More…

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The Key to Establishing Procurement’s Credibility within the Organization

The last two decades have seen a sea change in the Procurement function’s (and the Procurement executive’s) standing within the organization. No longer the proverbial ‘back water’ department, Procurement now occupies an important seat at the executive table—a development that … Read More…

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China and its Influence on the Global Rare Earth Metals Market

“The Middle East has its oil, China has rare earth metals.” —Deng Xiaoping, Chinese President (1992) Take an even a cursory look at any major business media today and China’s influence in the minerals and metals commodity markets is inescapable. … Read More…

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Four key challenges for supply chains in 2011 and beyond

These four challenges are highlighted in this article, along with a high level look into the types of informational tools and techniques that can be leveraged to help manage them effectively. If there is a truism in supply chains, it … Read More…

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The Evolving Model for Professional Services: A practitioner’s perspective.

These days, companies aren’t questioning whether to outsource as much as they are pondering how best to go about it. Although (at times) still the proverbial hot potato fraught with workforce issues, political quagmires, and public relations sensitivities, outsourcing moved … Read More…

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Rethinking Satisfaction Survey Analytics – How the factor performance index transcends the conventional importance-satisfaction matrix.

The core objective of the traditional customer satisfaction survey is to gauge the consumer’s overall satisfaction levels (or perceived satisfaction) with a given brand or a product. To make this information actionable from a marketer’s point of view, though, one … Read More…

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6 Key Actions – Aligning supply chains with corporate strategy.

The supply chain and procurement executive(s) has a ‘seat at the executive table’. To illustrate its potential impact from a pure economic perspective, where else in an organization does one executive have the ability to influence and manage the cost … Read More…

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Copper – Primer & Outlook

Copper is regarded as the most valuable of primary base metals, barring nickel, even though it is not the largest base metal market in the world. Indeed, it is considered a barometer for the state of the economy, given its … Read More…

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The Evolving Digital Marketing Landscape

Digital Marketing (DM) represents an enormous opportunity for marketers to complement (and, in many cases move beyond) traditional ‘offline’ marketing tools to redefine how they interact with their customers. While still a new practice in absolute terms, the DM landscape … Read More…

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The Emergence of Social Media within Pharmaceutical Marketing

Pharmaceutical marketing has always been an extremely challenging enterprise, given that it is highly regulated, difficult to target and expensive, yet still varying in terms of its cost effectiveness. Timing is another consideration, as marketing campaigns for new drugs are … Read More…

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