Turning Around a Luxury Brand

What characteristics of a brand define it as luxurious? How do brands maintain an emotional connection with their target audience in challenging economic times? The Smart Cube looks at 4 luxury brands and how they adjusted their brand strategy to achieve success (or failure).

Explore the Full Issue

Our first issue of Cubisms in 2014 includes a range of topics across several key industries. And...

The Smart Cube

The Smart Cube brings together the finest people and access to the world’s best information to provide our clients with the critical insights — and confidence — to move their businesses forward.

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