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Consumer Packaged Goods (CPG)

Your world has transformed. How will you adapt?

Consumer Packaged Goods (CPG) companies across the globe are facing unprecedented change and disruption. With supply chains and channels still recovering from the impact of the COVID-19 crisis, it’s harder than ever to ensure profitability, continuity and efficiency across CPG operations.

To succeed in today’s rapidly-shifting climate, CPG leaders must:

  • Understand shifting customer needs and preferences as more buyers choose to source products directly from manufacturers 
  • Adapt to the rise in customer demand for personalised goods, and build flexible production processes that can support personalisation
  • Utilise massive volumes of data generated by IoT-enabled processes and extract the valuable insights contained within them
  • Meet strict sustainability regulations and ensure that standards are being upheld at every stage of their supply and value chains
  • Optimise procurement strategies and continuously seek more cost-effective ways of sourcing materials to mitigate rising price and wage pressures

Here's how we can help

Category and supplier insights – delivered at speed

The Smart Cube’s dedicated team of category and procurement experts can help you:

  • Make sense of your data and integrate and augment it with valuable third-party data sets to extend category, market and customer understanding
  • Reduce your exposure to risk by making better-informed commodity, supplier and transportation network decisions using reliable insights and intelligence
  • Optimise procurement spend across diverse categories with reliable forecasts and bespoke reports tailored to the needs of your procurement team
  • Change the way you work with suppliers by uncovering new opportunities for collaboration, and identifying potential risks before they impact you
Category Intelligence

Category Intelligence

Procurement teams are challenged by increasingly volatile supply markets and continued pressure to cut costs. But with huge swathes of unreliable public information and diverse datasets from procurement and finance systems, it is harder than ever to build and optimise effective category strategies, and identify valuable opportunities.

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Commodity Intelligence

Commodity Intelligence

Commodity market volatility in pricing, supply and demand has a direct and significant impact on your organisation’s procurement budget, ability to deliver savings and overall profitability. The trouble is, many commodity markets are exactly that – volatile.

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Supplier Risk Intelligence

Supplier Risk Intelligence

For businesses with a large supplier base and complex supply chains, managing third-party supplier risk is a major challenge. 61% of CPOs feel procurement risks are increasing, 59% say they are unprepared to address them (Deloitte Global CPO Survey 2019 and The Hackett Group Survey 2019).

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Procurement Analytics

Procurement Analytics

Modern procurement teams are faced with managing fast-evolving demand-supply situations, disruptive trends and a multitude of vendors, however diverse information sources often result in conflicting indicators.

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Make your products do more

The Smart Cube’s Commercial, Sales and Marketing solutions can help you:

  • Uncover how, where, when and why customers buy your products, so you can build smarter product and merchandising strategies
  • Deliver measurable business value and drive sustainable revenue growth by making better-informed pricing and promotion decisions
  • Harness the power of analytics and enable every team in your organisation to access and benefit from reliable, deep analytical insights
  • Improve retailer collaboration and empower people in your channel to sell more with reliable merchandising insights and recommendations
Analytics Centre of Excellence (CoE)

Analytics Centre of Excellence (CoE)

Today, most organisations have started their journey with analytics – but few have been able to realise its full value and scale up to support the entire business.

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Consumer and Market Insights

Consumer and Market Insights

Identifying ‘where to play’ and ‘how to win’ to drive successful growth strategies has always been complex. But with new business models and products, increasing price pressures, and changing customer behaviours to keep up with, the continuous monitoring of developments across the market has never been more important.

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Revenue Growth Management

Revenue Growth Management

Delivering significant, sustainable revenue growth is never easy. But with expectations rising, markets becoming increasingly crowded, and transformational forces moving faster than ever before, making the right decisions at the right time has never been more important than it is today.

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Get the right insights into the right hands – fast

With CPG Analytics and Digital Solutions from The Smart Cube, you can:

  • Accelerate decision making and dive deeper into internal and third-party data sets than ever before using tools designed around you
  • Empower everyone with powerful CPG insights through tailored dashboards, accessible through any device, at any time
  • Use proven models and algorithms to deploy your own customised CPG analytics solutions, tailored to the needs of multiple stakeholder groups
  • Understand, visualise and track complex transportation operations, and use captured data to reduce supply chain risk and costs
Analytics Centre of Excellence (CoE)

Analytics Centre of Excellence (CoE)

Today, most organisations have started their journey with analytics – but few have been able to realise its full value and scale up to support the entire business.

Find out more>
Procurement Analytics

Procurement Analytics

Modern procurement teams are faced with managing fast-evolving demand-supply situations, disruptive trends and a multitude of vendors, however diverse information sources often result in conflicting indicators.

Find out more>

Resources for Consumer Packaged Goods (CPG)

Once we identified the challenge we wanted to address, we handed it off to The Smart Cube team and they took care of everything. The whole research project was handled professionally, and delivered on schedule. We got data, we asked questions, we got answers. It was the perfect solution for us.

Rob Wilson, Chief Toaster

The Smart Cube works as a true business partner to Dole, providing our Category Heads with customised consumer and market insights. The overall engagement in terms of commitment, adherence to timelines and communication is always highly constructive and collaborative - we really do work as one seamless, integrated team. The insights we get allows us to make fully informed decisions, which means The Smart Cube team helps us meet our business objectives and add value to the wider organisation.

Pier Luigi Sigismondi - CEO, Dole Packaged Foods