Commodity in Focus: Exploring the key drivers for soft commodities in H2 2024

16 July 2024 15:00 to 16 July 2024 16:00

2024 has seen a dynamic start for soft commodities, with prices witnessing multi- year highs in Q1 2024. Tight inventories, deteriorating crop conditions due to El Niño weather patterns, trade restrictions and evolving global demand dynamics are adding to the volatility in the market.

Given the uncertain environment, tracking soft commodities — essential ingredients in most food manufacturing — is critical. Commodity and Category Managers must stay agile and closely monitor these factors to make informed decisions.

During this 1h webinar, Hemant Bansal, our Head of Commodity Intelligence, together with our commodities experts Nidhi Jain and Kanica Goel, will discuss what’s in store for soft commodities – cocoa, sugar, coffee, and frozen concentrated orange juice (FCOJ), including:

1. Current price trends and the pivotal factors influencing Q1 price movement

2. How the European Deforestation Regulation (EUDR) could shape market dynamics

3. The impact of weather phenomena like the end of El Niño and the potential arrival of La Niña in H2

4. The price forecast for soft commodities in H2 2024

Date- Tuesday, 16th July 2024

Time- 3pm BST/ 4pm CEST/ 7am PDT