The Smart Cube is proud to be certified as a ‘Great Place to Work’ for the fourth year running


NEW DELHI, 4 March 2021: The Smart Cube, a global provider of strategic research and analytics solutions, has been certified as a Great Place to Work, for the fourth year running, by the Great Place To Work® Institute. Every year, more than 10,000 organisations from 60+ countries partner with the Institute for assessment, benchmarking and planning actions to strengthen their workplace culture. Great Place To Work® Institute’s methodology is recognised as rigorous and objective, and is considered the gold standard for defining great workplaces across business, academia and government.

Commenting on the achievement, Gaurav Kumar, Chief Operating Officer, The Smart Cube, said: Our people inspire me and I am extremely proud to be a part of this team. Receiving the Great Place to Work certification for a year that came with many unexpected surprises, reinforces that we continue to make the right decisions as a responsible employer. Despite working from home and the initial challenges it brought, this year witnessed an extraordinary team spirit from our people. This inspiring and inclusive environment continues to attract industry’s top talent. Congratulations to all our employees for being recognised with this prestigious award for the fourth year in a row.”

Two-thirds of the total score was based on an anonymous employee survey that measured the underlying level of trust within The Smart Cube. This was evaluated using the Trust Index Model, comprising five parameters – the level of employees’ trust in the leadership team, employees’ pride in their work, their perception of credibility and respect for people they work with, the opportunities for growth, and the camaraderie. One-third was based on the Great Place To Work® Institute’s assessment of The Smart Cube’s policies and work done within the evaluation year.

Sushma Rana, Chief Human Resources Officer, The Smart Cube, added: “This past year was all the more about our people. Being certified as a Great Place to Work for the fourth year in a row, and at a time that was full of external challenges, is an absolute honour and recognition that we’ve been able to build a supportive and nurturing environment – inspiring our people to be empowered. Timely and transparent communication, deeply connected by trust, drove high performance and employee engagement. We are committed to creating a place for the industry’s best talent and we will continue to invest in our values and culture. Thank you and congratulations to all our employees.”




About The Smart Cube

For leading businesses around the world, The Smart Cube is a trusted partner for high performing intelligence that answers critical business questions. And we work with our clients to figure out how to implement the answers, faster. 

Through custom research, advanced analytics and best of breed technology, we transform data into insights – enabling smart decision-making to improve business performance at the top and bottom line. We call it: Intelligence. Accelerated.

Our clients include a third of the companies in the FTSE and Fortune 100, primarily in the  CPG, Life Sciences, Energy, Chemicals, Industrials, Financial Services, Professional Services and Retail sectors.

We serve our global client base from our offices in the UK, the USA, Switzerland, Romania and India.

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