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Expert Viewpoints: Impact of Middle East turmoil on procurement strategies
The Middle East serves as a critical crossroads for global trade, its waterways and resources fueling industries worldwide. However, recent years have witnessed a surge in instability within the region, significantly affecting the operations of global manufacturers, including CPG companies, says Paras Kashyap (Assistant Manager, CPG at The Smart Cube).
![](https://assets.thesmartcube.com/smartcube/app/uploads/2024/04/CSA-1.png)