The Smart Cube featured on the 2023 ProcureTech100 listing of leading digital procurement solutions


London, 9th November 2023: The Smart Cube (a WNS company), a global provider of strategic research and analytics solutions, has been named as an ‘Analytics, Data and Intelligence pioneer’ in the 2023 ProcureTech100 – a listing of the 100 pioneering digital solutions across the procurement ecosystem. 

ProcureTech, in association with Kearney, researched and analysed the profiles of over 4,000 digital solutions from across the world. Then in conjunction with over 70 procurement leaders, technology experts and B2B investors, the organisations were shortlisted to identify the top 100.  Now in its third year, the ProcureTech100 continues to highlight the pioneers pushing the digital frontiers for procurement, all in an environment of significant economic, social and environmental change.

The Smart Cube is a global leader in delivering platform-driven research and analytics capabilities and in December 2022, the firm was acquired by WNS to enhance the larger organisation’s digital analytics and procurement offerings. 

Over the past year, the company has continued to invest in digitally enabling its solutions to address the evolving needs of procurement teams worldwide and across sectors, including:

  • Further developing the technology for Amplifi PRO, its on-demand digital procurement intelligence platform, with the rollout of a custom NLQ and GenAI-powered search functionality enabling faster access to intelligence for more effective decision-making
  • Enhancing its Supplier Risk Intelligence solution with AI-powered dynamic risk scoring, to  provide greater visibility into third-party relationships
  • Extending its partnership ecosystem, making procurement intelligence and decision-making tools available through platforms such as Jaggaer and akirolabs, in addition to Coupa

At this year’s Digital Procurement World, The Smart Cube and WNS Denali presented their future vision for making procurement digitally-enabled and insight-led, centred on PIA (Procurement Intelligent Assistant). Powered by Natural Language Processing, machine learning and Gen AI, PIA can identify, analyse and summarise intelligence from internal and external data sources, and in the near future, will be able to provide personalised recommendations and prescriptive actions for specific roles within the function.

Omer Abdullah, Chief Commercial Officer and Co-Founder of The Smart Cube, said: “The importance of leveraging technology and digital tools in Procurement is growing every day, so being named in the ProcureTech100 is a real privilege. It recognises that our innovative solutions and ‘AI+HI’ methodology enable our clients to become digitally-enabled and insight-led, unlocking new opportunities for their businesses.

“Indeed, the accelerating pace of digital transformation across organisations’ procurement functions presents a unique opportunity to rethink processes entirely. Evolving technologies, like Gen AI, will revolutionise how procurement serves its internal customers and, accordingly, enable it to drive greater value.”

– Ends –

About The Smart Cube

For leading businesses around the world, The Smart Cube, a WNS company, is a trusted partner for high performing intelligence that answers critical business questions. We work with our clients to figure out how to implement these answers, faster, through custom research, advanced analytics and best of breed technology. We transform data into insights – enabling smart decision-making to improve business performance at the top and bottom line. We call it: Intelligence. Accelerated.

Together with WNS Denali, we deliver world-class solutions in procurement and supply chain advisory, managed services and digital transformation. We combine expert resources with leading technologies, merging human and artificial intelligence to deliver innovative solutions, enabling our clients to achieve their business, financial and sustainability goals and outperform in their markets. 

The Smart Cube’s clients include a third of the companies in the FTSE and Fortune 100, primarily in the  CPG, Life Sciences, Energy, Chemicals, Industrials and Professional Services sectors. We serve our global client base from our offices in the UK, the USA, Switzerland, Romania and India.

About WNS 

WNS (Holdings) Limited (NYSE: WNS) is a leading Business Process Management (BPM) company. WNS combines deep industry knowledge with technology, analytics, and process expertise to co-create innovative, digitally led transformational solutions with over 400 clients across various industries. WNS delivers an entire spectrum of BPM solutions including industry-specific offerings, customer experience services, finance and accounting, human resources, procurement, and research and analytics to re-imagine the digital future of businesses. As of June 30, 2023, WNS had 59,871 professionals across 66 delivery centers worldwide including facilities in Canada, China, Costa Rica, India, Malaysia, the Philippines, Poland, Romania, South Africa, Sri Lanka, Turkey, the United Kingdom, and the United States. 

For more information, visit or follow us on Facebook, Twitter, LinkedIn, and Instagram.

About ProcureTech

ProcureTech is on a mission to accelerate and amplify the digital future of procurement to solve the most pressing social, environmental, and economic challenges. ProcureTech is a dynamic platform for procurement and technology leaders, entrepreneurs and the digital procurement ecosystem. It is home to the ProcureTech100 – the 100 digital pioneering digital procurement solutions, and ProcureTechSOURCE – smarter, faster digital procurement solution matching and management. To learn more about ProcureTech, please visit

Media Contact

For media enquiries, please contact:

Jenny Rushforth, Director of Communications and Content
Tel: +44 (0) 7739 363 997